Mariam Design
About
Nuvio
Offers handcrafted Scandinavian furniture made-to-order in Europe. Focused on sustainability and quality, Nuvio blends modern design with conscious craftsmanship.
Prototype
ui/ux
Prototype
Wireframes
User research
My Role as
a UI/UX Designer:
For a furniture company, I developed a concept for a modern online shop. The goal was to make product discovery intuitive and increase the conversion rate through targeted UX measures. The focus was on a clear navigation structure, emotional storytelling through visuals, and a seamless checkout experience.
Full Preview
Mobile Responsive
THE RESULT & LEARNING
Working on this use case taught me how important emotional engagement is in e-commerce – especially with long-lasting products like furniture. At the same time, I learned how essential microinteractions and small UI details (e.g., in filters or variant selection) are for driving conversions.
DELIVERABLES
- Wireframes in Figma
- Moodboards and style tiles for visual direction
- Clickable prototype for usability testing
- Personas, user flows, and customer journey maps
Mariam Design
About
Resume
Nuvio
Offers handcrafted Scandinavian furniture made-to-order in Europe. Focused on sustainability and quality, Nuvio blends modern design with conscious craftsmanship.
online shop
Wireframes
User research
ui/ux
Prototype
My Role as a UI/UX Designer:
For a furniture company, I developed a concept for a modern online shop. The goal was to make product discovery intuitive and increase the conversion rate through targeted UX measures. The focus was on a clear navigation structure, emotional storytelling through visuals, and a seamless checkout experience.
Full Preview
Intuitive navigation should be integrated to reduce cognitive load and promote trust, with 'Getting to know the practice' being a first essential piece of information.
Mobile Responsive
THE RESULT & LEARNING
Working on this use case taught me how important emotional engagement is in e-commerce – especially with long-lasting products like furniture. At the same time, I learned how essential microinteractions and small UI details (e.g., in filters or variant selection) are for driving conversions.
DELIVERABLES
- Wireframes in Figma
- Moodboards and style tiles for visual direction
- Clickable prototype for usability testing
- Personas, user flows, and customer journey maps
Next project
Back to Home
Mariam Design
About
Resume
Nuvio
Offers handcrafted Scandinavian furniture made-to-order in Europe. Focused on sustainability and quality, Nuvio blends modern design with conscious craftsmanship.
online shop
Wireframes
User research
ui/ux
Prototype
My Role as a UI/UX Designer:
For a furniture company, I developed a concept for a modern online shop. The goal was to make product discovery intuitive and increase the conversion rate through targeted UX measures. The focus was on a clear navigation structure, emotional storytelling through visuals, and a seamless checkout experience.
Full Preview
Mobile Responsive
THE RESULT & LEARNING
Working on this use case taught me how important emotional engagement is in e-commerce – especially with long-lasting products like furniture. At the same time, I learned how essential microinteractions and small UI details (e.g., in filters or variant selection) are for driving conversions.
DELIVERABLES
- Wireframes in Figma
- Moodboards and style tiles for visual direction
- Clickable prototype for usability testing
- Personas, user flows, and customer journey maps
Next project
Back to Home